On Thursday, Miley Cyrus demonstrated her bold marketing skills by promoting a pair of Gucci sneakers in an unconventional way.
In preparation for Gucci’s fashion show in Hollywood, California, the 28-year-old singer and Gucci Beauty ambᴀssador flaunted her assets in a crop top and thong. She even went topless in one snap! The singer playfully boasted about the selling power of a luxury sneaker, calling it “the shoe that sold itself.”
Miley Cyrus showcased her signature energetic performance while sporting a grey high-waisted thong and a small black crop top paired with vibrant red and green striped sneakers. Although the spotlight was on her fit figure, the main objective of the promotional campaign was to highlight her footwear.
To get more attention for her fancy sneakers, she decided to show them off by posing with one leg propped up for a few snapshots. If you looked behind her, you’d see a stunning Gucci dress adorned with feathers and a dazzling pair of gold heels. She wore this outfit to attend the Love Parade fashion show hosted by the brand on November 2nd. The show had many celebrities walking down the Hollywood Walk Of Fame runway, including Jared Leto, Macaulay Culkin, and Phoebe Bridgers. In addition, famous figures such as Cyrus, Lizzo, and Billie Eilish were present for the event.
Back in June, it was revealed that Miley had landed the role of being the spokesperson for Gucci’s Flora Gorgeous Gardenia Eau de Parfum. Thus, it was no surprise that she was invited to the exclusive VIP event. Interestingly, during the gathering, Miley was seen holding hands with a possible new love interest, Maxx Morando, who is a drummer for the band Liily.
According to a source from DeuxMoi, Miley Cyrus and the musician were spotted getting cozy together in Nashville, Tennessee as early as July. The Plastic Hearts singer was seen staying close to her companion throughout the night, and even shared a photo of the two on her Instagram on Thursday.